Steve Olsher: Conquer Your Niche | Entrepreneurship | E97

<p>Want to discover your ‘What’ in life? </p><p> </p><p>In this episode, we are chatting with Steve Olsher, founder and editor-in-chief of Podcast Magazine, award-winning author, and founder of the Reinvention Workshop. Throughout the course of his life, Steve has had the ultimate entrepreneurial spirit and has created several multi-million dollar companies from the ground up. He is also a New York Times bestselling author with his book, What is Your What.</p><p> </p><p>In today’s episode, we chat about Steve’s childhood, how became an entrepreneur in college, and his experience with online sales in the beginning of the internet. We’ll also touch on how he got to where he is now in the podcast world, how Podcast Magazine came to be, how you can discover your ‘what,’ and how to niche-itze your idea.</p><p> </p><p>Sponsored by Podcast Republic: <a href="https://www.podcastrepublic.net/podcast/1368888880">https://www.podcastrepublic.net/podcast/1368888880</a></p><p> </p><p>Hala’s Podcast Magazine Feature: <a href="http://www.podcastmagazine.com/free">www.podcastmagazine.com/free</a></p><p> </p><p>Recommended Episode To Listen To Next, #60 with Evan Carmichael </p><p> </p><p>Apple: <a href="https://podcasts.apple.com/us/podcast/60-surviving-entrepreneurship-with-evan-carmichael/id1368888880?i=1000469316006">https://podcasts.apple.com/us/podcast/60-surviving-entrepreneurship-with-evan-carmichael/id1368888880?i=1000469316006</a></p><p> </p><p>Castbox: <a href="https://castbox.fm/episode/60%3A-Surviving-Entrepreneurship-with-Evan-Carmichael-id2827072-id258784066?country=us">https://castbox.fm/episode/60%3A-Surviving-Entrepreneurship-with-Evan-Carmichael-id2827072-id258784066?country=us</a></p><p><br></p><p>Sponsored by Podcast Republic: <a href="https://www.podcastrepublic.net/podcast/1368888880">https://www.podcastrepublic.net/podcast/1368888880</a></p><p> </p><p>Recommended Episode To Listen To Next, #57 with Jordan Harbinger: </p><p> </p><p>Apple: </p><p> </p><p>Social Media:</p><p> </p><p>Follow YAP on IG: <a href="https://exit.sc/?url=http%3A%2F%2Fwww.instagram.com%2Fyoungandprofiting">www.instagram.com/youngandprofiting</a></p><p>Reach out to Hala directly at <a href="mailto:Hala@YoungandProfiting.com">Hala@YoungandProfiting.com</a></p><p>Follow Hala on Linkedin:<a href="https://exit.sc/?url=http%3A%2F%2Fwww.linkedin.com%2Fin%2Fhtaha%2F"> www.linkedin.com/in/htaha/</a></p><p>Follow Hala on Instagram: <a href="https://exit.sc/?url=http%3A%2F%2Fwww.instagram.com%2Fyapwithhala">www.instagram.com/yapwithhala</a></p><p>Follow Hala on ClubHouse: @halataha</p><p>Check out our website to meet the team, view show notes and transcripts: <a href="http://www.youngandprofiting.com">www.youngandprofiting.com</a></p><p> </p><p>Timestamps:</p><p> </p><p>00:45 - Steve’s Childhood and His Natural Entrepreneurial Spirit</p><p>04:34 - Why Steve Created a Club in College</p><p>11:19 - Reason for Moving Liquor Sales Online</p><p>18:25 - How He Overcame Failure</p><p>22:09 - What Drew Steve to the Podcast/Radio World</p><p>25:45 - Podcasting Back in 2009</p><p>30:57 - Story Behind Podcast Magazine</p><p>37:30 - Balancing Digital vs. Print Magazine</p><p>40:17 - How to Choose Cover Stories</p><p>45:39 - Steve’s “What”</p><p>52:59 - Discovering Your What</p><p>54:30 - What You Should Be Feeling When Finding Your What</p><p>56:20 - How to Niche-itize</p><p>1:00:06 - Why the Clubhouse App is so Interesting</p><p>1:06:31 - Steve’s Secret to Profiting in Life</p><p> </p><p>Mentioned in the Episode:</p><p> </p><p>Podcast Magazine: <a href="https://podcastmagazine.com/">https://podcastmagazine.com/</a></p><p>Hala’s Cover Feature in Podcast Magazine: <a href="https://podcastmagazine.com/hala-taha-podcastings-palestinian-princess">https://podcastmagazine.com/hala-taha-podcastings-palestinian-princess</a></p><p>Steve’s Book, What is Your What: <a href="https://whatisyourwhat.com/">https://whatisyourwhat.com/</a></p><p>Steve’s Website: <a href="https://steveolsher.com/">https://steveolsher.com/</a></p><p>To get a free Lifetime subscription to Podcast Magazine, head here: <a href="https://podcastmagazine.com/free">https://podcastmagazine.com/free</a></p>