Discovery+ Merges with HBO - Weekly Advertising News August 12, 2022
Right About Now - Legendary Business Advice
Welcome back to your weekly update on all things related to marketing and advertising!
Sponsors:
Branded Bills
- Old Glory collection
- Hoodies, flannels, beanies - perfect for fall and back to school!
- 20% off with code RADCAST20
Social Holidays
August 12 - World Elephant Day
August 13 - Left handers day
August 15 - National relaxation day
August 16 - National tell a joke day
Social Media News:
- Sweetarts encourages amateur filmmakers on TikTok
- Instagram strongholds influencer marketing despite growing competition
Advertising News:
- Walmart reportedly seeks streaming partner to bolster Walmart+
- Warner Bros. Discovery to combine streamers next summer, considers ad-supported offering
- Miller Lite rents out grills in latest summer stunt
- NYT plans advertising expansion into non-news products
- Run ads or place products in-show? Both are best, research finds
If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel @RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver
If you enjoyed this episode and want to learn more, join Ryan’s newsletter ryanalford.com/newsletter to get Ferrari level advice daily for FREE.
Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.
See Privacy Policy at art19.com/privacy and California Privacy Notice at art19.com/privacy#do-not-sell-my-info.
Raw Description
<p>Welcome back to your weekly update on all things related to marketing and advertising! </p><p>Sponsors:</p><p>Branded Bills</p><ul> <li>Old Glory collection</li> <li>Hoodies, flannels, beanies - perfect for fall and back to school!</li> <li>20% off with code RADCAST20</li> </ul><p>Social Holidays</p><p>August 12 - World Elephant Day</p><p>August 13 - Left handers day</p><p>August 15 - National relaxation day</p><p>August 16 - National tell a joke day</p><p>Social Media News:</p><ul> <li>Sweetarts encourages amateur filmmakers on TikTok<ul><li><a href="https://www.marketingdive.com/news/sweetarts-filmmakers-tiktok-festival-influencer-gomez/629015/" target="_blank">https://www.marketingdive.com/news/sweetarts-filmmakers-tiktok-festival-influencer-gomez/629015/</a></li></ul> </li> <li>Instagram strongholds influencer marketing despite growing competition<ul><li><a href="https://www.marketingdive.com/news/instagram-rivalry-tiktok-influencer-marketing/628837/" target="_blank">https://www.marketingdive.com/news/instagram-rivalry-tiktok-influencer-marketing/628837/</a></li></ul> </li> </ul><p>Advertising News:</p><ul> <li>Walmart reportedly seeks streaming partner to bolster Walmart+<ul><li><a href="https://www.marketingdive.com/news/walmart-disney-comcast-paramount-peacock-streaming/629329/" target="_blank">https://www.marketingdive.com/news/walmart-disney-comcast-paramount-peacock-streaming/629329/</a></li></ul> </li> <li>Warner Bros. Discovery to combine streamers next summer, considers ad-supported offering<ul><li><a href="https://www.marketingdive.com/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/" target="_blank">https://www.marketingdive.com/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/</a></li></ul> </li> <li>Miller Lite rents out grills in latest summer stunt<ul><li><a href="https://www.marketingdive.com/news/miller-lite-rents-out-grills/629064/" target="_blank">https://www.marketingdive.com/news/miller-lite-rents-out-grills/629064/</a></li></ul> </li> <li>NYT plans advertising expansion into non-news products<ul><li><a href="https://www.axios.com/2022/08/09/new-york-times-advertising-expansion" target="_blank">https://www.axios.com/2022/08/09/new-york-times-advertising-expansion</a></li></ul> </li> <li>Run ads or place products in-show? Both are best, research finds<ul><li><a href="https://www.marketingbrew.com/stories/2022/08/10/run-ads-or-place-products-in-show-both-are-best-research-finds" target="_blank">https://www.marketingbrew.com/stories/2022/08/10/run-ads-or-place-products-in-show-both-are-best-research-finds</a></li></ul> </li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>
Show Notes
Welcome back to your weekly update on all things related to marketing and advertising!
Sponsors:
Branded Bills
- Old Glory collection
- Hoodies, flannels, beanies - perfect for fall and back to school!
- 20% off with code RADCAST20
Social Holidays
August 12 - World Elephant Day
August 13 - Left handers day
August 15 - National relaxation day
August 16 - National tell a joke day
Social Media News:
- Sweetarts encourages amateur filmmakers on TikTok
- Instagram strongholds influencer marketing despite growing competition
Advertising News:
- Walmart reportedly seeks streaming partner to bolster Walmart+
- Warner Bros. Discovery to combine streamers next summer, considers ad-supported offering
- Miller Lite rents out grills in latest summer stunt
- NYT plans advertising expansion into non-news products
- Run ads or place products in-show? Both are best, research finds
If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel @RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver
If you enjoyed this episode and want to learn more, join Ryan’s newsletter ryanalford.com/newsletter to get Ferrari level advice daily for FREE.
Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding ryanalford.com/personalbranding.
Learn more by visiting our website at www.ryanisright.com
Subscribe to our YouTube channel www.youtube.com/@RightAboutNowwithRyanAlford.
See Privacy Policy at art19.com/privacy and California Privacy Notice at art19.com/privacy#do-not-sell-my-info.
Raw Description
<p>Welcome back to your weekly update on all things related to marketing and advertising! </p><p>Sponsors:</p><p>Branded Bills</p><ul> <li>Old Glory collection</li> <li>Hoodies, flannels, beanies - perfect for fall and back to school!</li> <li>20% off with code RADCAST20</li> </ul><p>Social Holidays</p><p>August 12 - World Elephant Day</p><p>August 13 - Left handers day</p><p>August 15 - National relaxation day</p><p>August 16 - National tell a joke day</p><p>Social Media News:</p><ul> <li>Sweetarts encourages amateur filmmakers on TikTok<ul><li><a href="https://www.marketingdive.com/news/sweetarts-filmmakers-tiktok-festival-influencer-gomez/629015/" target="_blank">https://www.marketingdive.com/news/sweetarts-filmmakers-tiktok-festival-influencer-gomez/629015/</a></li></ul> </li> <li>Instagram strongholds influencer marketing despite growing competition<ul><li><a href="https://www.marketingdive.com/news/instagram-rivalry-tiktok-influencer-marketing/628837/" target="_blank">https://www.marketingdive.com/news/instagram-rivalry-tiktok-influencer-marketing/628837/</a></li></ul> </li> </ul><p>Advertising News:</p><ul> <li>Walmart reportedly seeks streaming partner to bolster Walmart+<ul><li><a href="https://www.marketingdive.com/news/walmart-disney-comcast-paramount-peacock-streaming/629329/" target="_blank">https://www.marketingdive.com/news/walmart-disney-comcast-paramount-peacock-streaming/629329/</a></li></ul> </li> <li>Warner Bros. Discovery to combine streamers next summer, considers ad-supported offering<ul><li><a href="https://www.marketingdive.com/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/" target="_blank">https://www.marketingdive.com/news/warner-bros-discovery-combined-hbo-max-discovery-FAST/628974/</a></li></ul> </li> <li>Miller Lite rents out grills in latest summer stunt<ul><li><a href="https://www.marketingdive.com/news/miller-lite-rents-out-grills/629064/" target="_blank">https://www.marketingdive.com/news/miller-lite-rents-out-grills/629064/</a></li></ul> </li> <li>NYT plans advertising expansion into non-news products<ul><li><a href="https://www.axios.com/2022/08/09/new-york-times-advertising-expansion" target="_blank">https://www.axios.com/2022/08/09/new-york-times-advertising-expansion</a></li></ul> </li> <li>Run ads or place products in-show? Both are best, research finds<ul><li><a href="https://www.marketingbrew.com/stories/2022/08/10/run-ads-or-place-products-in-show-both-are-best-research-finds" target="_blank">https://www.marketingbrew.com/stories/2022/08/10/run-ads-or-place-products-in-show-both-are-best-research-finds</a></li></ul> </li> </ul><p>If you enjoyed this episode of The Radcast, let us know by visiting our website www.theradcast.com. Check out www.theradicalformula.com. Like, Share and Subscribe to our YouTube channel https://www.youtube.com/c/RadicalHomeofTheRadcast or leave us a review on Apple Podcast. Be sure to keep up with all that’s radical from @ryanalford @radicalresults @the.rad.cast @christinaroseyasi @nick_weaver</p> <p></p><p>If you enjoyed this episode and want to learn more, join Ryan’s newsletter <a href="https://ryanalford.com/newsletter/" target="_blank">https://ryanalford.com/newsletter/</a> to get Ferrari level advice daily for FREE. <br> </p><p>Learn how to build a 7 figure business from your personal brand by signing up for a FREE introduction to personal branding <a href="https://ryanalford.com/personalbranding" target="_blank">https://ryanalford.com/personalbranding</a>. <br><br>Learn more by visiting our website at www.ryanisright.com<br><br>Subscribe to our YouTube channel <a href="http://www.youtube.com/@RightAboutNowwithRyanAlford" target="_blank">www.youtube.com/@RightAboutNowwithRyanAlford. </a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>